Affirm says crypto investing will soon be available to customers with savings accounts
Summary
Affirm, an online lender that helped popularize the "buy now, pay later" business model before moving deeper into banking, just became the latest fintech company to hop on the bitcoin bandwagon. In an investor presentation Tuesday night, Affirm CEO Max Levchin said his company is working on a feature that will let consumers "buy and sell cryptocurrencies directly from their savings account." Affirm is competing in a crowded market, as online lenders, mobile investing apps and crypto exchanges try to lure younger consumers. While the emerging fintech companies started with niche offerings, theyre all trying to bring more banking and financial services to people who are loathe to go to physical branches and expect products to have simple user interfaces. WATCH: Jim Cramer explains why technician Bob Lang sees plenty of upside left for Affirm shares