Postal.io Raises $22m from OMERS Ventures and Mayfield in Series B to address the growing demand to automate offline marketing
Summary
Postal.io connects to existing CRM, Marketing, and HR systems like Salesforce, Marketo, HubSpot, and Outreach, with a suite of carefully crafted experiences designed to surprise and delight. “Teams that were once manually sending offline touchpoints are now able to efficiently automate and track direct mail, branded company swag, personalized gifts, and virtual events at scale,” said Erik Kostelnik, Postal.io co-founder, and CEO. Companies are using Postal.io across their organization to deliver more meaningful, impactful, and delightful experiences.” “As marketing becomes increasingly technical and formulaic, businesses are struggling to create moments that break through the noise. We are seeing a 100% month-over-month growth since joining the Postal.io Marketplace,” said Erika Guilherme Flores, CEO at Obrigaderia, a local business based in San Diego that specializes in gourmet one-of-a-kind chocolate brigadeiros. Postal.ios expansive marketplace, flexible integrations, and comprehensive events portal help companies drive brand loyalty, increase conversions, boost overall employee happiness, and improve customer health scores.