Talkshoplive Raises $6 Million, Giving Livestreaming Ecommerce Startup $75 Million Valuation
Summary
Talkshoplive, a startup whose a livestreaming ecommerce platform has attracted a roster of celebrities and businesses to host their own QVC-style shopping channels, announced that it has closed $6 million in follow-on seed funding. Celebs and brands that have launched their own Talkshoplive channels include Oprah Winfrey, Paul McCartney, Garth Brooks, Trisha Yearwood, Dolly Parton, Alicia Keys, Julie Andrews, Meghan Trainor, Catherine Zeta-Jones, Fred Segal, Tim Tebow, Kristin Cavallari, Tim McGraw, Jenna Dewan, Kathy Ireland Worldwide, Nancy O’Dell and Best Buy. In addition, Talkshoplive last month launched live shopping events with both Hearst’s Oprah Daily and Condé Nast’s Bon Appétit, with an embedded video and ecommerce player in each publication’s website. “Raine’s experience in evolving consumer trends to mainstream global behaviors is both differentiated and is the perfect match for TSL’s next phase of growth,” Moore said in a statement. Popshop Live’s funding was led by Benchmark with other investors including TQ Ventures — the investment firm founded by Scooter Braun, Andrew Marks and Schuster Tanger– The Chainsmokers’ Mantis VC and Len Blavatnik’s Access Industries.