Online classifieds company, Jiji, secures $21 million in series C funding
Summary
In a series C funding round led by Knuru Capital, Nigeria-based classifieds company, Jiji, has raised $21 million. Early in April this year the company acquired a major competitor in OLX, in the process establishing a presence in four other countries — Ghana, Kenya, Tanzania, and Uganda. According to the co-founder, Vladimir Mnogoletniy, the Pan-African classifieds company plans to create more listings, upgrade the platform, and grow the number of transactions on its site. Suggested Read: Why general classifieds sites might not be so successful in Nigeria However, over the next few years, it might face stiff competition from old players in Jumia Deals, Cars45, Ringier Africa and MallforAfrica; and new players like Opera’s newly-backed classifieds site, OList. Come learn strategies on how to get funding, grow your network and position your startup business for profit.