Nigeria’s Video and Social Commerce Platform Rabawa Raises $163,000 for Expansion
Summary
The platform was created with an objective to support African entrepreneurs leverage social media for curating, promoting, and selling their products to end users. The platform connects resellers and business owners to top manufactures and wholesalers in Africa,Asia,USA and Uk. Paul Brandon Gilpin, managing partner at Aptive said that their firm is out to identify talents and business models that work and then they invest. The company which was started in Nigeria one month ago has grown at a rapid pace thus attracting key players in the e-retail sector and the best talent to take up its business model. Rabawa operates in line with United Nations Development Goals and thus they hope to empower at least 1 million unemployed or underemployed Africans by the year 2023 with their own businesses.