Inc. 5000 Regionals: Alight Analytics Ranks as One of the Midwest’s Fastest-Growing Companies
Summary
“While we serve clients across North America today, our first partners were Midwestern agencies and brands. “Our analytics solutions give marketers everything they need in one holistic package,” said Michelle Jacobs, Alight’s president and co-founder. “They don’t have to add staff or invest in additional tools in order to produce advanced analysis like attribution and media mix modeling.” The Inc. 5000 Regionals: Midwest list was based on percentage revenue growth between 2017 and 2019. “This list proves the power of companies in Midwest states no matter the industry,” said Inc. editor-in-chief Scott Omelianuk. Alight’s marketing intelligence platform, ChannelMix, delivers a holistic experience for tracking and measuring performance across all marketing and sales channels, while providing attribution and predictive intelligence to drive organizational growth.