How to Improve Your Online Reputation and Increase Your Bookings
Summary
Truer words have never been spoken… Especially in these days of instant online social posting, your business reputation can turn negative overnight with just one bad review. As a small to medium business in the hospitality industry, you may think you do not have time to react to every online review posted about your establishment. To make a long story short, the resort had this customer charged with slander, and he spent a few days in jail before he could post bail. They sent Direct Messages (DM’s) to users who had issues and offered free parts, repairs, replacements etc. In the next installment of this series, we will discuss additional steps you can take to make social media and your customers the most effective advertisement tool for your business.