Transitiv, The World’s Leading Franchise Intelligence Technology, Inks Revenue-Based Funding Deal with Decathlon Capital Partners
Summary
Transitiv, a platform that drives consistently better decisions in brand networks, has landed a funding package from Decathlon Capital Partners to accelerate its growth. “Our talented team has created products that help owners of franchised locations and auto dealerships produce more qualified sales leads, lower their customer-acquisition costs, boost their revenues, and optimize their business.” Chris Risey, Vice President of Decathlon Capital Partners, said Transitiv has developed a significant competitive advantage with its patented technology, deep domain expertise and proven business model. “Transitiv is well-positioned to maintain and build its leadership as the leading franchise intelligence technology and marketing automation verticals.” The investment was structured as a revenue-based finance arrangement, meaning no equity or ownership was exchanged for growth capital. Through the use of highly customized revenue-based financing solutions, Decathlon provides long-term growth capital without the dilution, loss of control and operational overhead that often comes with equity-based funding. With offices in Palo Alto and Park City, Decathlon is the largest revenue-based funding investor in the U.S. and is active across a wide range of sectors.