RealPage To Acquire G5, Leader in Real Estate Marketing Optimization
Summary
Customers deploy G5 to increase property performance, reduce tenant acquisition costs and minimize friction in the renter experience, driving higher net operating income. “We are seeing a significant transformation in marketing as our customers transition from a focus on lead generation to optimizing the overall renter experience,” said Steve Winn, CEO of RealPage. Their AI / ML-driven decisioning engine leverages the data platform to automatically optimize marketing strategies and drive significantly greater operating efficiencies at the PMC level.” Winn continued, “We are thrilled to join forces with the G5 team and welcome them to the RealPage family. RealPage provides a technology platform that enables real estate owners and managers to change how people experience and use rental space. Founded in 1998 and headquartered in Richardson, Texas, RealPage currently serves over 19 million units worldwide from offices in North America, Europe and Asia.
Classifications
AskAI Classifications
LabelsLinked Companies
