Skywell Software: a new AR-based solution which helped famous brand increase loyalty and sales
Summary
They are well known for products such as Oreo, belVita, and LU biscuits; Cadbury Dairy Milk, Milka, and Toblerone chocolate; Sour Patch Kids candy, Trident gum, and Barni. Mondelēz International had a business objective of improving customer loyalty and increasing the sales of one of their products, Barni, in six countries: Ukraine, Kazakhstan, Georgia, Moldova, Belarus, and Azerbaijan. To help them make this idea a reality, Mondelēz International turned to Skywell Software AR development company (https://skywell.software/augmented-reality-development/) to create a technological solution for their business needs. Skywell Software used all of its skills and imagination to develop the dinosaur characters and bring them to life through Barni augmented reality web application (https://skywell.software/cases/barni-augmented-reality-web-application/). The web app needed to be lightweight so the users could easily access it from any mobile device while still being sophisticated enough to realize the complete sales benefits of AR.