New Music Technology Company Drops The Beat Thang
Summary
From recording with independent and major artists of every genre to producing promos and jingles for international brands and large networks, the owners of Beat Kangz Electronics wanted to create a line of products that the music community could relate to.After a meeting with the owners, Ezrin found the revolutionary idea of a mobile music production unit and virtual software application, created by an African American company, and owned by talented musicians to be a movement he could support.From recording with independent and major artists of every genre to producing promos and jingles for international brands and large networks, the owners of Beat Kangz Electronics wanted to create a line of products that the music community could relate to.As musicians, we recognize that hip-hop encompasses many different genres, therefore our products will serve many users," he said.During a preview of The Beat Thang at the Winter 2009 National Association of Music Merchants Show (NAMM), the team noticed the demand seemed to be much higher than they had anticipated.After a meeting with the owners, Ezrin found the revolutionary idea of a mobile music production unit and virtual software application, created by an African American company, and owned by talented musicians to be a movement he could support.