Perfect Corp. Hosts a Special Edition of the Global Beauty Tech Master Series with Shiseido Group at SXSW Online 2021
Summary
The expert-led presentation will be hosted by Wayne Liu, Senior Vice President and General Manager at Perfect Corp., accompanied by special guest Angelica Munson, Global Chief Digital Officer at Shiseido Group, for an in-depth discussion on the innovative ways brands are driving engagement and loyalty through AR and AI-powered beauty tech solutions. The insightful presentation will highlight the impressive results brands have experienced through beauty tech integrations including up to 2.5X conversion rates, 300X boost in digital engagement, and over 100% increase in time spent on site. Angelica Munson will join the presentation as honored guest to offer a wealth of knowledge and insights into the digital transformation she leads at the Shiseido Group. As a leader, she strives to create a collaborative, data-driven approach to designing products and services helping to accelerate Shiseido’s ability to adapt to changing customer demands and market forces. Angelica will share valuable insights into the key forces driving the Shiseido Group’s innovation strategy, how they are re-imagining the consumer experience through a hyper-engaged interactive lens.