BCC Software President Selected for Multiple Speaking Engagements at National Postal Forum
Summary
ROCHESTER, N.Y., March 15, 2018 (Newswire.com) - BCC Software is pleased to announce that company president Chris Lien has been chosen to present at three workshop sessions during the 2018 National Postal Forum (NPF) in San Antonio, Texas.“I am honored to have been asked to share the latest in data quality best practices and direct marketing technology with our valued customers, strategic partners and mailing service providers.”In this session, attendees will learn how to leverage data quality for personalized messaging and leave armed with factual statistics on direct mail’s performance with this important buying group.In “Create a 20/20 Vision for the year 2020,” Lien will discuss disruptions in the industry that companies need to be ready for and ways to handle them, such as automated workflows, integrated processes, documentation, training and education.Those attending NPF can register to reserve complimentary exhibit hall passes and a free BCC Software portable powerbank by visiting bccsoftware.com/npf.