General Assembly Pizza Closes $13 Million Series A Financing Round
Summary
Led by Gravitas Securities, the omnichannel brand closes heavily oversubscribed Series A round as it scales aggressively to meet consumer demand TORONTO, Feb. 17, 2021 /CNW/ - General Assembly Holdings Limited ("GA Pizza" or the "Company"), a local Toronto food scene darling turned booming consumer packaged goods ("CPG") brand in the direct-to-consumer home-meal solutions space, announced today that it has closed an oversubscribed $13 million Series A round, far exceeding its $3.5 million target. Alongside end-to-end expansion plans, GA Pizza will redouble their efforts to offer more plant-based products, and continue to push the industry standard for sustainability forward with 100% divertible consumer packaging. Hes a visionary—with great timing—whos committed to building the CPG product of the future," said Ted Hastings, Chairman of the GA Pizza Board of Directors. "GA Pizzas strong leadership team coupled with demand for premium and elevated culinary experiences at home made this a tremendously exciting opportunity for our investor base," said Kia Besharat, Senior Managing Director & Head of Capital Markets Origination at Gravitas Securities Inc. "The unprecedented reception is a strong validator of the business model and the differentiated value proposition GA Pizza brings to the table." The firms dedication and expertise across multiple leading-edge industries offers clients unique market insight as they execute on their strategy to enhance shareholder value.