Inspiring Vancouver Startups: Musefind team heads to New York City | News
Summary
Musefind, a local Vancouver startup that create an online platform for retail brands to connect with social media influencers on Instagram to endorse their products and grow sales, has been accepted as the first and only Canadian company to have been accepted and funded by ERA (Entrepreneur’s Roundtable) NYC, one of New York City’s top technology accelerators. The idea sparked back when Jennifer and Stephen personally experienced the challenge and frustration to market their e-commerce brand by contacting the right social media fashion influencers on Instagram. The core team came down to Jennifer Li, Stephen Shen and Andry Tanusdjaja and were encouraged by their advisors Keith Ippel and Nancy Chapman in Spring Activator to continue. Launching their alpha in February 2015, they had their first paying online brand customers try the platform with their modest database of 100 Instagram influencers. By the time they flew in, Stephen, Andry and Jennifer grew Musefind in revenue by a rate of 25 per cent each month and by mid-April, had acquired over 170,000 Instagram influencer users in their network.
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