End-to-End Overhaul of Calix Cloud Changes the Game by Radically Simplifying Operations for Service Provider Marketing and Support Teams
Summary
These updates transform what is already one of the industry’s leading cloud analytics platforms by enabling communications service providers (CSPs) to simplify and automate both marketing operations and customer support workflows. Armed with the latest updates to Calix Cloud, CSPs of all types and sizes can quickly and easily leverage behavioral data to achieve world-class process efficiency and performance. Calix Cloud delivers intuitive dashboards and reports that are designed to meet the needs of innovative marketing and customer support teams out of the box. • Calix Marketing Cloud: Leverages machine learning to automatically generate hyper-focused segments that enable targeted communications that can be delivered at the push of a button. Actual results and the timing of events could differ materially from current expectations based on risks and uncertainties affecting Calix’s business.