Transact Launches ‘One Transact’ Brand Campaign as Company Transforms to One Vision, One Mission, One Company, One Mindset
Summary
The enterprise-wide initiative began inside the organization and will reach every internal and external touchpoint by the end of the year. “We have committed, as One Transact, to create compelling technology that uniquely simplifies campus operations and makes a meaningful difference in students’ lives. Our brand transformation is as much about connecting, innovating, and delivering simple experiences as the technology solutions we create.” In addition, the company streamlined product names, changing the name of its award-winning payments product line from Cashnet to Transact Payments. Over the past year, Transact has had the opportunity to expand its talent base, including launching a new international headquarters in Limerick, Ireland, and advancing its infrastructure as part of its strong commitment to innovation and customer service. With a long-standing reputation of serving the higher education community, Transact proudly assists millions of students each year with its innovative products and solutions.