Game Studio Proletariat Raises $6M, Eyes "World Zombination"
Summary
As of today, however, Proletariat has a longer lease on life—the young company has raised $6 million from venture investors, a bankroll that will allow it to finish its first flagship game, “World Zombination,” and get to work on its next title. You don’t realize how much of a difference that makes, when you stop shoving new bits in and just polish the ones you have.” The new investment, a Series A round, was led by Spark Capital. That means a successful game can be equal parts art and science—you can do everything right by the book, and pull every marketing lever available, but if people don’t have fun they won’t stick around. Proletariat has tried to get ahead of that question by opening up its development process to online gaming fans via live-streaming sessions on Twitch, the gamer-centric video channel recently acquired by Amazon. It makes us more human.” The 18-person company has grown up a lot in the past two years, moving from a small group of employees in a corner of the Intrepid Labs co-working loft to sub-leasing office space from veteran game studio Harmonix.
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