autoRetouch raises €3.2 million enabling anyone to edit lifestyle and fashion product images in seconds
Summary
autoRetouch - the AI-powered image editing platform - has announced seed funding of €3.2 million, with 140-year old European apparel retailer Breuninger leading the investment. Outdated technology that is still considered the industry standard leads to a cumbersome editing process in order to get fashion and lifestyle images retouched at scale. “Today, we offer the first commercial technology for fashion & lifestyle brands to efficiently speed up editing apparel images in bulk,” said autoRetouch co-founder and CEO Alex Ciorapciu. Through autoRetouch, we’re unlocking a significant amount of value, currently lost due to inefficient image editing technology, by giving the editor more time to focus on the creative work that might be needed and moving the heavy-lifting to the AI. “As a retailer in a very dense and competitive online market, we have recognized the importance of a good technological solution to significantly minimize the time between the photo shoot and getting the images on the product sales page,” says Holger Blecker, CEO Breuninger.
Funding
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