7 Social Media Trends Recruiters Cant Ignore in 2021

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Summary

Less is more There’s nothing worse than watching recruiters fill up news feeds with posts that have no value or consideration of their audience’s needs and challenges. There’s so much micro-content out there that attention spans are short, so you need to make snappy visual content that engages candidates and shows you know how to adapt to be part of these platforms. In a world where communicating through screens is the norm, this sort of content feels easy and accessible to a much wider audience than it did before the pandemic. Empathy ensures you create content that sits well with your audience and deters you from any insensitive messaging that could unwittingly offend your market. No one wants to feel like they are speaking to a robot, so using a conversational tone in your posts and comments is key to getting engagement from candidates on social today.

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