Digital services in the automotive industry - an analysis of the subscription model –
Summary
The following examples come to mind: • None On the basis of digital driver log books, insurance risks could be reassessed and highly individualized policies could be created, changing dynamically depending on the situation. • None Times of energy demand or storage capacity of the batteries can be predicted and this information sold to network operators. These third-party apps can also be integrated according to the freemium model: the first year is free for the user, and when the benefits are convincing and people have become accustomed to them, they are happy to make a monthly subscription payment. In addition to revenue as a KPI, the following points should also be closely monitored when evaluating digital services: • CAGR represents the average annual growth of a variable under consideration. It provides an overview of the growth or decline in customer numbers as well as the average length of participation in the service.