USC Annenberg Study and Livestream: Polarization of America Will Likely Increase Despite Calls for National Unity
Summary
LOS ANGELES--(BUSINESS WIRE)--Muck Rack will share the results of two timely surveys on Politics, Polarization and Purpose conducted by the University of Southern California Annenberg School for Communication and Journalism during a livestream on Friday, Jan. 15, at Noon EST. “The recent presidential election was billed as an historic game-changer for our nation, but our research shows that the majority of voters plan to double down on the same attitudes and opinions they held before,” said Fred Cook, director of the USC Center for Public Relations. The fact that Americans remain hopeful is a foundation for positive change.” The USC Center for PR reviewed the data that was collected through two online surveys fielded by the organization for its annual Global Communication Report, due this spring. Muck Rack’s Public Relations Management (PRM) platform enables PR teams to work together to find the right journalists for their stories, send customized pitches, build meaningful relationships with the media, monitor news and quantify their impact. Thousands of organizations, including Taco Bell, Pfizer, Golin, International Committee of the Red Cross, Knight Foundation, and Penguin Random House, use Muck Rack to take their communications to the next level.