Signifyd Accelerates Latin America’s Ecommerce Growth Potential As It Opens Regional Headquarters
Summary
MEXICO CITY--(BUSINESS WIRE)--Signifyd today announced the opening of its Latin American headquarters, as the global Commerce Protection Platform provider accelerates its expansion in the region and widens its mission of increasing ecommerce conversion and eliminating fraud as a drag on retail revenue. Signifyd’s newest location will allow it to better serve its Latin American customer base while bringing its peerless fraud protection and consumer abuse prevention technology to enterprises in one of the fastest-growing markets in the world. Signifyd is growing its footprint in Latin America on the strength of its technology, domain expertise and the financial guarantee that makes merchants whole for approved orders that later result in chargebacks. It has partnered with the region’s leading retailers and some of its largest, including Walmart in Mexico which has shown a double-digit percentage increase in approved transactions with Signifyd’s Commerce Protection Platform. “Since we implemented Signifyd’s solution we have seen an increase in conversion rates and customer satisfaction,” said Blas Caraballo, VP of Digital Payments and Financial Services for Walmart Mexico.