Get real: Live streaming analytics important to post-Covid growth, but not without good data
Summary
A Tibco customer, the airport’s owner Aeroporti di Roma has been steadily overhauling its digital infrastructure to enable the flow and management of data from all aspects of the site – reservations, parking, check-in, security, shopping, boarding, public transport, car rental and so on. “We are focusing on passenger flow analysis to understand customer needs, and how to improve the time they spend in various areas,” says Floriana Chiarello, head of demand management at Aeroporti di Roma. “In transport, changes in people flows caused by post-pandemic trends, including working from home and avoiding modes of mass transit, and higher parcel delivery volumes are highlighting the need for real-time analytics at the local authority level,” says Vianova co-founder and CEO Thibault Castagne. In many cases, multiple private operators are involved, so live data sharing helps them to work with local authorities to ensure the safe, effective deployment of their services. It is analytics-driven data management and automation that makes this possible” This is worrying if leaders, perhaps under pressure to deliver data-driven trends and analysis, are forging ahead using tools and platforms not entirely built for the job.
