Crowdfunding Platform Patreon Raises $30 Million In Series B Funding
Summary
The members of todays creative class are more actively disrupting conventional business models, and perhaps nothing is more indicative of this change than the recent success of crowdfunding platform Patreon. According to the press release, Patreon will dedicate its newly-acquired funding largely to recruiting more members for its engineering and product teams, as well as for expanding service offerings and developing a more comprehensive and connected (read: mobile) experience for both creators and consumers. "Patreon reflects the actual strength of your fan base, and monetizes engagement accordingly," explained Conte in a previous interview with Forbes. The hope is that Patreon users will appreciate the ease of supporting their favorite creators in a legitimate manner, and will be encouraged to engage in long-term, if not lifetime, investments in the arts. Patreons growth seems to suggest that, by growing their fan bases organically and embracing a regular, persistent creative schedule, artists can still make a sustainable living off their work in the digital age.
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