Kibo and TurnTo Partner to Streamline Ecommerce Personalization
Summary
DALLAS--(BUSINESS WIRE)--Kibo, a leader in unified commerce, today announced a strategic partnership with TurnTo, the top platform for customer-generated product content. The two companies share many retail clients, including Cole Haan, FULLBEAUTY Brands, and Lamps Plus, and plan to create efficient and effective combined offerings for them. “We are excited to officially kick off this partnership, as we have many shared clients and a common vision for best-in-class ecommerce experiences,” said Meyar Sheik, President and Chief Commerce Officer at Kibo. TurnTo produces more content of more different types, delivering greater conversion lift, better SEO, and deeper merchandising insights. That’s why eCommerce leaders like Saks Fifth Avenue, Newegg, and Sur La Table and brands like Cole Haan, Nixon, and Carhartt rely on TurnTo for their customer-voice programs.
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