McLane and Koupon Partner to Integrate Coupons into Consumer Loyalty Solution for C-Stores
Summary
TEMPLE, Texas & ADDISON, Texas--(BUSINESS WIRE)--McLane Company, Inc., a leading supply chain services company providing grocery and foodservice solutions, and Koupon, the leading promotion solution in the convenience store industry, have partnered to create a seamless integration of Koupon’s digital promotion platform with McLane’s Consumer Loyalty Program application. • Consumers can receive and redeem store loyalty points based on their purchases, leading to additional offers and benefits. “We are delighted to work with Koupon, who has distinguished itself as the industry leader in this space,” says Deon Johnson, vice president of development at McLane. “By working together, we created a solution that truly benefits both retailers and consumers.” “This partnership is a significant milestone for the convenience store industry,” notes Brad Van Otterloo, CEO of Koupon. “Integrating Koupon’s digital promotion technology with McLane’s leading Consumer Loyalty Program will benefit the industry as a whole.” McLane Company, Inc. is one of the largest supply chain services leaders in the United States, providing grocery and foodservice solutions for convenience stores, mass merchants, drug stores, and chain restaurants.