Symantec helps pump $40M into identity theft protection company Lifelock

▤ Summary

The two companies have also signed a partnership deal to offer a bundled online and offline security product. The round, which regulatory filings revealed a couple of months ago but without mention of the backers, valued LifeLock at about $306 million, according to PE Data Center. Lifelock’s chief executive Todd Davis is still offering a $1 million “service guarantee” on the company’s home page that it will protect your identity. As you can see (image left), he’s still openly advertising his own social security number, effectively challenging identity thieves to take advantage of him. Of course, as we reported last year, someone actually did manage to steal his identity, and they convinced an online payday loan operation to give them $500.

▦ Linked Companies

Symantec

$25M to $50M