Listen Notes Launches Feature That Estimates Popularity of Podcasts

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Summary

Listen Notes is a free tool that allows people to easily search podcast episodes surrounding a specific topic or person without the need to subscribe, scrub and scroll through hours of audio. Using first- and third-party data, Listen Notes developed a model to calculate a simple numerical value to represent a podcast’s popularity. “To represent the estimated popularity of a podcast, we were inspired by standardized metrics such as credit score. Credit bureaus like TransUnion and Equifax collect information about a person and come up with a numerical value to represent the creditworthiness of the individual. As of October 2020, 2,000 apps and websites use the Listen Notes API to access all RSS-based public podcasts across the world.

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