CustomWeather and Bannister Lake Form Partnership to Create New Business Opportunities in Broadcast and Digital Signage
Summary
MILL VALLEY, Calif.--(BUSINESS WIRE)--CustomWeather and Bannister Lake announced today that they have entered into a partnership to develop joint business opportunities and enable users of Bannister Lake’s Chameleon software to incorporate weather data from specialized weather company, CustomWeather, Inc. CustomWeather is an industry-leading weather data provider featuring forecasts for 85,000 global locations in 95 languages, providing high-resolution forecasts from its proven forecasting model, the CW100. Bannister Lake’s Chameleon product is an innovative real-time data aggregation and management solution used throughout the broadcast and digital signage industry to power and populate graphic templates. Chameleon’s RESTful API allows data to be reformatted and strategically distributed to broadcast graphic engines, as HTML5, and be integrated into mobile applications. “Bannister Lake’s Chameleon software offers a novel way for us to expand our reach in the broadcast and digital signage market,” said Geoff Flint, President and CEO of CustomWeather. Both CustomWeather and Bannister Lake will actively pursue opportunities that leverage each others expertise in creating real-time data and custom software solutions.