Merkle Strengthens Leadership Team Through Two Key Global Promotions
Summary
COLUMBIA, Md.--(BUSINESS WIRE)--Merkle (www.merkleinc.com), a leading technology-enabled, data-driven customer experience management (CXM) company, is strengthening its leadership team through two key promotions in the Americas and EMEA. In this time, he has helped drive the Merkle culture into the European workplace and built a high-performing business that expanded significantly through organic growth, acquisitions, and the recent re-alignment of dentsu brands. She has effectively built out Merkle’s sales, marketing, and alliance platforms across the region, which have contributed to more than $65 million in revenue over the past two years. “I am excited about the opportunity before me to lead Merkle EMEA, and to continue as part of a company that is reimagining the customer experience and what it means to provide value in an increasingly digital world,” said Wagner. The company’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies.