Contentsquare Acquires AMW to Accelerate Accessibility to Digital Content Worldwide
Summary
NEW YORK--(BUSINESS WIRE)--Contentsquare, the leading digital experience analytics platform trusted by brands like BMW, Sephora and Walmart, announced today it has acquired accessibility software company Adapt My Web. “Our mission is to empower brands to create better experiences for all, and this investment highlights our commitment to accessibility as the world becomes increasingly digital,” said Jonathan Cherki, Founder and CEO at Contentsquare. By integrating directly with websites, the Adapt My Web module allows visitors to easily adjust text size, change contrast and highlights, and add text-to-speech functions to their sites – without the need to recode from scratch. “We will work closely with companies, partners and institutions to ensure the digital content we increasingly depend on to learn, connect and conduct our daily lives leaves no one behind. Our experience analytics platform tracks and visualizes billions of digital behaviors, delivering intelligent recommendations that everyone can use to grow revenue, increase loyalty and fuel innovation.