DMS Launches New Digital Advertising Technology To Support Latest Consumer Shopping Trends
Summary
By leveraging automated filters, rules and configurations, DMS Exchange lets digital advertisers find ideal customers for their products and services. • Access to the DMS database of 150 million consumers, which is leveraged to enhance campaign quality and advertiser conversion rates. “DMS Exchange is a vertical-agnostic marketplace, but our initial recruitment efforts will focus on a handful of verticals, including Medicare, insurance, auto warranty and mortgage. This press release includes “forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. DMS’s actual results may differ from its expectations, estimates and projections and consequently, you should not rely on these forward looking statements as predictions of future events.