Social media at work what could go wrong?
Summary
As a business, there is no doubt today that you need to make your presence felt on major social media platforms such as Facebook, Twitter, Instagram and LinkedIn. In this post we talk about the steps you can take to ensure your social media account doesn’t become a gateway for cybercriminals to access your data. Teach your employees about general social media best practices in terms of security and also educate them about the privacy settings they can use to ensure there data is shared with trusted individuals only. This is important from various perspectives as employee’s statements on social media may be perceived as a reflection of your business’s values, whether you like it or not. Putting your business out there on the social networking sites gives your brand a lot of exposure, presents paid advertising opportunities and even helps you build and manage customer relationships, but as discussed, it can be tricky to navigate in terms of security.