What’s the difference between inbound and outbound leads?

▤ Summary

Sure, those hundreds of tiny seeds all have the potential to grow and burst open with life, but as many gardeners know, having the seeds in your hand is only part of the equation. The key to growing your business and your number of customers and clients is leads. These are people who visit your website, read your blog, download information sheets, or sign up for a trial. You might have gained them through social media, SEO activity, or online advertising. Maybe you discovered them on social media; perhaps they are on a database you have access to; maybe they were at an event you attended.

▦ Linked Companies