AIB Expands CX Program with Medallia
Summary
SAN FRANCISCO--(BUSINESS WIRE)--Medallia, Inc. (NYSE: MDLA), the global leader in experience management, today announced that AIB, one of the largest commercial banks in Ireland, is expanding its customer experience program with Medallia. The program expansion will also enable staff across the bank to have live customer feedback at their fingertips via mobile devices. This expansion will ensure we have a best in class measurement program in place,” said Paul Allen, Head of Customer Experience, AIB. Medallia captures experience signals created on daily journeys in person, on calls and digital channels, over video and social media and IoT interactions and applies proprietary AI technology to reveal personalized and predictive insights that can drive action with tremendous business results. Using Medallia Experience Cloud, customers can reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities and drive revenue-impacting business decisions, providing clear and potent returns on investment.
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