Bolt and Adobe Join Forces to Power Independent Commerce
Summary
With the average shopping cart abandonment rate at about 70%, there is a major opportunity for online businesses to increase conversion by improving the experience they are providing their customers at checkout. We couldn’t be more thrilled to join forces.” This Premier-level partnership will be critical in bringing choice, control, and customization to the thousands of retailers powered by Magento Commerce, which have now been given one single product for managing one of the most important parts of ecommerce: checkout. By integrating this unique offering, among many others, with Magento’s robust features, retailers now have even more justification for choosing this combination as the backbone of the full-funnel stack: “Through our collaboration with Bolt, thousands of our customers now have the tools they need to succeed,” said Andy Barker, Director of Product Management, Payments for Adobe. “The innovations Adobe and Bolt are bringing to market complement each other and empower companies of all sizes and across all industries to make every shopping experience simple, seamless and personal. Bolt solves the complicated technological challenges involved in checkout, fraud detection, and digital wallets, so that retailers can devote their energy to what matters most—growing their product, brand, and customer base.