Escalated.io Launches Anti-Malvertising Subscription-Based Software Solution
Summary
Escalated.io latest solution is expected to prevent malicious online ads (malvertising) as it is a deceptive exercise that delivers the end-users with damaging digital payloads. Furthermore, malvertising can damage the reputation of the company, drain their chances of generating revenue, dissolve the user experience, and even destroy the relationship between client-company. According to the CEO of Escalated, Kyle Smith, "malvertising is an absolutely massive problem felt by every player in ad tech at this point. These attacks are usually targeted by geo, device, browser, or app; and often limited to an obscure time slot, predetermined by the malvertiser. Moreover, the organization can also collect ad payments while at the same time rejecting bad actors the prospect of stealing revenue.