Ceros Announces $100M Strategic Investment Led by Sumeru Equity Partners
Summary
The Ceros platform empowers some of the worlds largest brands—NBC, United Airlines, Snap, McKinsey, IBM, Condé Nast, JP Morgan, Red Bull, Pinterest, and others—in transforming their digital experiences. In the last few months, such customers have doubled their run rate of creation of live experiences on the Ceros platform as companies have prioritized their digital presence to the highest level. I’m beyond excited about the next chapter and the impact we will have on the industry with our new friends and partners at SEP.” Berg says, “SEP has been tracking Ceros’ growth for more than two years, including through the pandemic, giving us all a chance to get to know each other and build trust during challenging times. “We are super excited about our partnership with Ceros, as we’re seeing significant acceleration in the creative software and content creation spaces—already a multi-billion dollar market—as enterprise communication activity and budgets further shift in that direction,” said Brennan, Kadifa, and Mitra. Ceros’ core proposition that ‘experience matters’ has been emblematic of how the business has scaled—focusing first on customer needs through a relentless commitment to product, building a terrific team, and creating an inspiring, energetic culture.” The transaction closed in July 2020.
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