L2 and CampaignUprising.com Announce Data Integration Partnership to Streamline Self-Service Political Marketing Platform

▤ Summary

The CampaignUprising.com software allows for segmentation and implementation of L2’s data, a creative asset builder, and digital campaign deployment all from the console of CampaignUprising.com’s marketing system. Marty Meyer, CCO of CampaignUprising.com, stated about the partnership, “The data integration between CampaignUprising.com and L2 is the next step for the political industry. With L2’s data and CampaignUprising.com’s ability to target voters with the data, a huge void in politics and advocacy has been filled.” Bruce Willsie, CEO of L2 went on to say, “CampaignUprising.com has paired its robust marketing platform with our national voter file and streamlined the digital and direct mail marketing process for campaigns. For 50 years L2 has continued to improve upon its 53 stage hygiene process to provide campaigns, advocacy, government officials, researchers, universities, and other political organizations with the ability to precisely find and communicate with voters. L2s nearly 700 fields of contact, demographic, consumer, donor, and modeled issue data are made easily available on L2 VoterMapping an award-winning web-based selection, analysis, and export tool.

▦ Linked Companies

L2, Inc.

$10M to $25M