Zeotap Raises $42M in Series C Funding
Summary
Backers included Neue Capital, coparion, Kathaka, Caroline Rupert’s family office, MathCapital, TTCER Partners, and existing investors New Science Ventures, Capnamic Ventures, Iris Capital, HERE, Innov8 (Singtel), and IONIQ, and business angels including Eric Roza, Chris Scoggins, Taylor Barada, Bernd Miehler, Andy Bursky, and Jim Thoeni, among others. In conjunction with the funding, Eric Roza, former leader of Datalogix and Oracle Data Cloud, joined Zeotap’s Board of Directors. The company intends to use the funds to continue to invest in its customer intelligence platform and double down on ID+, its recently launched universal marketing identity solution. The newly launched ID+ project will empower the marketing ecosystem – brands, publishers, and vendors alike – with a privacy-compliant mechanism to overcome identity resolution challenges arising from cookie/identifier restrictions and increasingly stringent regulation across the world. Zeotap works with over 70 of the top 100 global brands, including Mercedes Benz, Red Bull, BBVA, Orange Telecom, and Vodafone.
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