New Haven Cash Register Company Launches New Brand Initiative Reflecting Expanded Business Focus and Simplifies Its Name to NHCR
Summary
Fully leveraging our track record, technological resources and our highly trained staff, our simplified name effectively communicates this strategy and our intention to aggressively pursue these opportunities.The Company pioneered the concept of providing POS solutions that are individually tailored to meet the specific operational and budgetary requirements of each and every customer and offers a full range of implementation, support, and on-site services that deliver real and lasting business benefits.For Additional Information, Contact: Bill Pankracij Marketing & PR Manager NHCR Phone: (203) 287-2977 Email: billp@nhcrct.com Hamden, CT, June 28, 2013 --( PR.com )-- New Haven Cash Register Company, Inc., a leading reseller of point of sale and related security solutions, today unveiled its new corporate brand and strategy.NHCR has been a New Haven County employer for over 60 years.Commenting on the new corporate brand, Mr. Rosenbaum said, "Our Company has forged an enviable reputation as a leader in providing the very best cash register solutions and support in our target markets for over six decades.Existing websites and email addresses will automatically redirect to the new www.nhcrct.com domain.NHCR director of marketing Bill Pankracij added, "We chose our new brand and simplified name because it better defines our new business focus and strategy.