Crisp, the demand forecast platform for the food industry, goes live –
Summary
The company, which received $14 million in Series A funding last year led by FirstMark Capital, is today going live with its platform (which has been in beta). Crisp aims to solve the global food waste problem via demand forecasts. Integrated with almost any ERP software a company might have, Crisp ingests historical data from these food brands and combines that data with signals around other demand drivers, such as seasonality, holidays, price sensitivity and other pricing information, marketing campaigns, competitive landscape, weather that might affect the sale or shipment of certain produce or other ingredients. Crisp serves almost every player in the food supply chain, from retailers to distributors to brands to brokers. During the beta program, which launched in October, Crisp brought on more than 30 companies to the platform, including Gilbert’s Craft Sausages, SunFed Perfect Produce, Nounós Creamery, Hofseth, REMA and Superior Farms.