Apple, Snap Bring Augmented Reality To Life Before Smart Glasses
Summary
The hype about AR as the next computing platform got carried away several years ago when technologists predicted the coming age of smart glasses, Boland said. Social media firm Snap is arguably the leader in augmented reality now with its popular smartphone camera filters called Lenses and other apps. Snapchat Lenses can do everything from adding animal features to human faces to changing the color of clothes youre wearing in photos and videos. Snap recently introduced a feature called Local Lenses that allows multiple users to share an augmented reality experience with persistent graphics that are spatially anchored to the world. On a conference call with analysts April 21, Snap Chief Executive Evan Spiegel said usage of AR apps has increased during the stay-at-home mandates of the Covid-19 pandemic.
Classifications
AskAI Classifications
LabelsLinked Companies
