Naber.ly, New NYC Startup, Rivals Apartment Brokers
Summary
The company simplifies the rental process by connecting renters and landlords directly, and providing scheduled and on-demand viewings with apartment showers called Access Attendants.Instead of the 12% - 15% of a year’s rent it generally costs to use an apartment broker, Naber.ly charges a flat, one-time service fee of $649 at the lease signing.In response, Naber.ly is positioning itself as the new standard for finding, viewing, and renting apartments quickly and cheaply, and for creating much needed transparency in the process.The company simplifies the rental process by connecting renters and landlords directly, and providing scheduled and on-demand viewings with apartment showers called Access Attendants.The service is free to try, allowing renters to view their first apartment with an Access Attendant at no charge, after which it’s $9 per appointment.In response, Naber.ly is positioning itself as the new standard for finding, viewing, and renting apartments quickly and cheaply, and for creating much needed transparency in the process.Despite having caught the attention of the investor community, Naber.ly is presently focused on its crowdfunding campaign on Indiegogo.