MessageGears Raises $12M Led by Argentum to Eliminate Data Friction for Enterprise Marketers

Funding Rounds

Summary

MessageGears, the leading provider of customer marketing solutions for the world’s largest brands, announced today that it has closed a $12 million growth financing led by Argentum and BridgeBank. MessageGears’ platform removes common data access challenges for enterprise brands such as Expedia, Rakuten Rewards, Chick-fil-A, T-Mobile and OpenTable, and has helped them gain a reputation for being at the forefront of innovation in a relatively stale, mature industry. MessageGears’ solution leapfrogs their competition by being the only customer marketing platform available that connects directly to their modern data warehouses like Snowflake, Google BigQuery, Amazon Redshift and Microsoft Azure. “Our technology enables brands to develop deeper relationships with millions of customers, and we’re proud and excited to work with Argentum to continue to disrupt this industry.” In addition to its core cross-channel messaging offering, MessageGears has recently launched new products Segment and Engage to round out its platform and make it easier for marketing teams to create dynamic audience segments and real-time “moments-based” campaigns without I.T. Join sophisticated marketers at Expedia, Rakuten, and Chick-fil-A who rely on MessageGears to deliver more personalized cross-channel messages that grow their business.

$ Funding

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Amount $12.0M Total raised
Date June 2, 2020 Announcement date
Investors The Argentum Group, Bridge Bank Lead investors
Company http://www.messagegears.com Funded company

Classifications

industries
Fintech & Banking
applications
Data Management

AskAI Classifications

Labels
Marketing Software Customer Data Platform SaaS

Linked Companies

MessageGears
$1M to $5M