Zipari Launches Employer and Member Acquisition Center to Accelerate the Health Insurance Sales Pipeline

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BROOKLYN, N.Y.--(BUSINESS WIRE)--Zipari, the company behind the first and only consumer experience platform built specifically for health insurance, is excited to announce the launch of its Employer and Member Acquisition Center (EMAC). "The majority of healthcare sales processes and technologies are siloed across market sectors, which makes it difficult to get a holistic view of the pipeline or determine whether they are meeting enterprise-wide revenue goals," said Mark Nathan, CEO and Founder of Zipari. In developing the Employer and Member Acquisition Center, we set out to address these challenges by building workflows that are tailored to every payers line of business and their user groups - brokers, account executives, proposal teams, and more. " Ziparis Employer and Member Acquisition Center is built on top of traditional CRMs, and integrates with broker and shopping portals to provide a holistic view of all sales activities across all health insurance market segments. "With Employer and Member Acquisition Center, executives no longer need to spend time and effort hiring and retaining platform-specific engineering talent and instead can focus on accelerating their sales cycle and acquiring more customers, faster.

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