Hudson MX Names Anya Paul As Executive Vice President
Summary
A digital industry veteran with more than two decades of experience, Paul joins Hudson MX from Google where she spent eight years on global agency partnerships on both technology and media, including both WPP and IPG. “As HMX continues its mission to transform todays advertising industry with modern ad buying and campaign management software, I can think of no one better than Anya Paul to help head our agency partnerships,” said JT Batson, CEO of Hudson MX. Having spent years building and maintaining relationships with the leading global agencies, Anya will be an invaluable asset to our team at this time of growth for our organization.” “The opportunity to partner with global advertising agencies in a fundamentally transformative way is the mission that sits at the heart of Hudson MX, and I’m delighted to have joined such a bold, progressive, and dynamic team,” said Paul. “We enable our global advertising agency partners to transform their staffing models, differentiate themselves through customized data activation, and standardize and globalize their core business processes in a scalable way that serves to underpin their future growth.” Paul is a graduate of the University of the Arts, London where she earned a BA with honors in Media Studies as well as Birkbeck, University of London where she earned a Post Graduate Diploma in Psychology. Founded in 2016 with a mission to bring the technology underpinning the advertising ecosystem into the 21st Century, Hudson MX has created the first modern, connected buying and accounting global solution flexible enough to meet any future needs.