Removing the Risk That Could Impede Adoption of Rich Business Messaging
Summary
“RCS has the potential to significantly elevate business-to-consumer engagement by establishing a solid foundation for Rich Business Messaging,” said Richard Jacowleff, CEO and President, iconectiv. “It is essential to get the chatbot onboarding right, ensuring robust authentication and building a strong trust factor with consumers to ensure the reach and effectiveness of Rich Business Messaging is not undercut.” Learning from the rampant illegal robocalling and robotexting, iconectiv has released a market brief to help businesses and service providers. iconectiv’s TruReach Intel provides Verification Authority services, as well as a variety of additional tools, to help the rich business messaging ecosystem manage trust at scale. TruReach Intel supports voice, text and data, making it a comprehensive solution for omni-channel trust for customer engagement. Our cloud-based Software as a Service (SaaS) solutions span network and operations management, numbering, trusted communications and fraud prevention.