Zynga expands its game cards to distributors in Europe and Turkey | GamesBeat | Games | by Dean Takahashi

▤ Summary

To make that happen, the company has to set up payment mechanisms in countries where credit cards aren’t the norm. So the company is announcing today that it has cut deals to distribute its prepaid Zynga Game Cards in Europe and Turkey. Zynga’s games are free-to-play, where users can play for free and pay real money to buy virtual goods. The epay retailers across Europe can offer consumers an in-store bonus of a free virtual item with the game card redemption. The cards will be available in the United Kingdom, France, Spain, Germany, Luxembourg, Belgium, Portugal, Italy, Austria, Switzerland, Sweden, Norway, Denmark, Greece, Poland, Hungary, Czech Republic and Croatia.

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